Canelo Alvarez's return to boxing's traditional pay-per-view platform Saturday night was a bigger success than anticipated. krikya360.com has learned that the total buy rate for the Showtime Pay-Per-View event headlined by Alvarez's 11th-round knockout of Caleb Plant is on track to reach 800,000. That total includes only domestic buys in the United States through cable and satellite operators, as well as digital sales that have consistently accounted for an increasing number of buys in 2021.
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