I'm sure people will complain with out reading what I have to say but hear me out.
No one will probably disagree with me that pro wrestling was much more popular in '99 than it is today. I wanna say that around that time WWF Raw was getting record numbers and I wanna say the record is somewhere around 8 million viewers. Meanwhile Wrestlemania 15 got about 800k buys.
Fast forward to recent times. I wanna say WWE gets around 4 million on a great day. Meanwhile before the WWE Network Wrestlemania 28 or something a few years ago got 1.2 million buys. While the actual product had dropped a lot the biggest card of the year did better than ever.
Boxing has been similar. While overall popularity has dropped, Mayweather vs Pacquiao blew every other single fight away in terms of PPV buyrates. The problem is boxing has always been name driven. Wrestlemania was driven by the Wrestlemania name and not just individual stars. Don't get me wrong having the Rock come back obviously helped, but the fact is Wrestlemania has become a brand in and of itself.
PBC needs to follow this model and create a special yearly event. It will take YEARS to actually make this successful. But right now fighters names matter more than the sport. Imagine if last year Mayweather vs Pacquiao was the fist annual Boxmania. For arguments sake what if Canelo vs Cotto was Boxmania 2. Canelo vs GGG was Boxmania 3. GGG vs Ward was Boxmania 4. Don't you feel no matter what, fighters would benefit from just being on Boxmania 12?
Don't get me wrong, this will take a while to make effective. But I truly feel if you took a special date and said "this is the biggest boxing fight of the year" eventually that event would become successful and benefit boxing. It would make the date and event important instead of just relying on the names involved.
No one will probably disagree with me that pro wrestling was much more popular in '99 than it is today. I wanna say that around that time WWF Raw was getting record numbers and I wanna say the record is somewhere around 8 million viewers. Meanwhile Wrestlemania 15 got about 800k buys.
Fast forward to recent times. I wanna say WWE gets around 4 million on a great day. Meanwhile before the WWE Network Wrestlemania 28 or something a few years ago got 1.2 million buys. While the actual product had dropped a lot the biggest card of the year did better than ever.
Boxing has been similar. While overall popularity has dropped, Mayweather vs Pacquiao blew every other single fight away in terms of PPV buyrates. The problem is boxing has always been name driven. Wrestlemania was driven by the Wrestlemania name and not just individual stars. Don't get me wrong having the Rock come back obviously helped, but the fact is Wrestlemania has become a brand in and of itself.
PBC needs to follow this model and create a special yearly event. It will take YEARS to actually make this successful. But right now fighters names matter more than the sport. Imagine if last year Mayweather vs Pacquiao was the fist annual Boxmania. For arguments sake what if Canelo vs Cotto was Boxmania 2. Canelo vs GGG was Boxmania 3. GGG vs Ward was Boxmania 4. Don't you feel no matter what, fighters would benefit from just being on Boxmania 12?
Don't get me wrong, this will take a while to make effective. But I truly feel if you took a special date and said "this is the biggest boxing fight of the year" eventually that event would become successful and benefit boxing. It would make the date and event important instead of just relying on the names involved.
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