New York, NY – Everlast Worldwide Inc. is proud to announce the addition of WBC Welterweight Champion Andre Berto to their athlete roster. Berto joins the ranks of other influential fighters, ready to make his lasting impression on the boxing world. This long term agreement allows Berto to exclusively wear Everlast apparel and gloves for all professional fights and Everlast sponsored events.
Berto, from Winter Haven, Florida, stepped into the professional boxing scene as a hotly recruited two-time National PAL Champion, Golden Gloves Champ, U.S. Championships silver medalist and a 2004 Olympic boxer. Berto credits his father for instilling his passion to succeed. Since his professional debut in 2004 with a KO to his opponent, Berto has held an undefeated record (25-0) including 19 KOs.
“Everlast has always endorsed the greatest fighters in our sport, and I am honored to be part of this legacy,” said Andre Berto. “They are dedicated to creating the best performance products on the market, and thus it was a natural choice in my commitment to the brand”
"Andre is truly one of the brightest stars in boxing today, and we are proud to have him join Everlast's long heritage of world champions," stated Matt Cowan, VP of Marketing and Product for Everlast. "His dedication to greatness in and out of the ring mirrors our brand ethos, making him a natural fit to the Everlast family.”
On May 30, 2009, Berto defended his WBC Welterweight title against Juan Urango. Berto debuted the Protex3 Fight Gloves, dominating Urango and winning via unanimous decision. The Protex3 Fight Gloves, the newest professional fight glove made by Everlast, will be available Summer 2009.
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About Everlast Worldwide, Inc.
The preeminent brand in boxing since 1910, Everlast is a global leader in the design, manufacturing, licensing and marketing of authentic boxing, mixed martial arts and fitness related sporting goods equipment, apparel, footwear, and accessories. From heavyweight champion Jack Dempsey and middleweight legend Sugar Ray Robinson to the undisputed middleweight champion Jermain Taylor and UFC heavyweight champion Randy Couture, Everlast is the brand of choice for generations of world champion professional athletes. Built on a brand heritage of authenticity and individuality, Everlast is a necessary part of the lives of countless athletes and fitness enthusiasts who train, compete and live an active lifestyle. Based in Manhattan, Everlast’s products are sold across more than 75 countries and 6 continents. Everlast is a wholly owned subsidiary of Brands Holdings Limited, a global company and manager of worldwide sporting goods and apparel brands. For more information, visit .
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